Digital Marketing Executive

Job Description

We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

Key Responsibilities:

– Planning, Executing, Launching and optimizing digital campaigns to increase company and global brand awareness.

– Manage the entire digital campaign department. This role is inclusive of Facebook advertisement with confidence for Image, Video, Carousel, Collection, Google AdWords, display advertising, Google Tag Manager, Google Analytics & Webmaster Tools, managing PPC campaigns across Google, Instagram, LinkedIn, Twitter, WhatsApp, Yahoo and Bing, email & text marketing,

– Develop and scrutinize all the campaign budgets

– Grow the website traffic and enable digital presence and leads generation growth globally.

– Review the brand message regularly to ascertain its consistency

– Provides educational opportunities, relevant information, and growth opportunities for digital marketing staff

– Monitor and analyze the effectiveness of marketing content and strategy of end-to-end consumer experience in different digital channels.

– Identify the latest digital technologies and current digital trends affecting the industry

– Prepare and execute conversion tests

– Manage the workflow with every landing page through different automation channels.

– Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

Educational Requirements:

Bachelor’s/ Master’s degree in any discipline

Skills Required:

Facebook ads, Facebook Ads Manager, Facebook campaign, Google Ads, Google AdWords, Google Marketing, YouTube Marketing

Experience Requirements:

2 to 4 year(s)